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Welcome to This Not That
De-influencing you from influencers one product at a time


This Not That: Kopari Sun Shield Body Glow
Let’s have a quick SPF refresher, shall we? Products like this are great for reapplying throughout the day, but they should never replace...


This Not That: Colorescience Total Protection Color Balm
First off, major shoutout to all of you — you seriously send me the best product recs and make this job a thousand times easier. It’s a...


This Not That: Steve Madden Natural Platform Sandals
Okay, I’m mostly saying this to myself, but seriously—stop buying trending shoes the second they drop. Just wait for the dupes to roll...


This Not That: Dyson Air Wrap
I can always tell when someone’s used the Dyson Airwrap for their curls—and that’s not a compliment. Every time I use it, my hair ends up...


This Not That: Dyson Supersonic Hair Dryer
Before I dive in, a quick note: I have thick, wavy, long hair—so this review is coming from that perspective. If your hair is on the...


This Not That: Father's Day Ideas
Shopping for my husband is a struggle. He’s the kind of guy who just buys whatever he wants, which makes gift-giving nearly impossible....
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